Natale Foata.
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Writing

Notes & reflections.

Engineering, products, building.

Sep 2025

How AI made me lose time on an already-solved problem

3 iterations for my site, hours of dev, tokens paid... to end up on a free template. Looking back on a classic mistake: rushing instead of thinking for 5 minutes.

Sep 2025
Startup

Episode 2: The wall of reality

After the slides full of certainties, what do you actually do?

Jul 2025
Startup

Episode 1: How a conversation between friends became a marketplace for tradespeople

How I went from freelance Data Engineer to startup founder, looking back at the genesis of Marty and the lessons learned.

Jan 2025
Data Engineering

Decide fast? OK, but at what cost?

How short-term thinking can discredit a Data project.

© 2026 Natale Foata Marseille · France